Our service, your success!
“Selling together!” is our motto at OTTO Market. We therefore want to provide you with the best tools to maximise your sales. We’re currently working on offering you services for the various categories. This includes services relating to marketing, product-related services and analytics.
More visibility and reach for your products
Discover the diverse advertising options at OTTO. Increase the visibility of your products with our most succesful advertising solution - Sponsored Product Ads. In addition, you have the opportunity to expand your reach with Sponsored Display Ads in the largest German advertising environments.
Do you want to kickstart your advertising at OTTO? Then feel free to contact our colleagues from OTTO Advertising.
Sponsored Product Ads
Sponsored Product Ads allow you to present your products at the most attractive placements on OTTO. You benefit from increased visibility, secure a clear competetive advantage and noticeably boost your sales.
- Context-based playout of product ads that are particularly relevant for the customer
- Placement on the first positions in search results as well as product lists and product detail pages
- Native integration within the purchase process
Sponsored Display Ads
Sponsored Display Ads enable you to address customers directly in the purchasing decision process at OTTO and in the most important German media networks. Achieve maximum reach for your products.
- Attractive advertising placements in the relevant environments onsite at OTTO
- More than 250 offsite premium partner sites: Handelsblatt, Stern, etc.
- Individual targeting and optimization using versatile targeting options and three tailor-made campaign strategies
Discount promotions
With individual discount promotions, you can increase your sales and get more visibility on your assortment. You determine the campaign period, the discount amount and the product range on which the price reduction will be applied. We automatically place your discount promotion for you on otto.de.
- More visibility on your own assortment
- Increase in sales of your products
- Sustainable improvement of the ranking in the product lists
Rich Content
The new Rich Content offer gives you the opportunity to expand your item descriptions on the product detail pages on otto.de. In addition to the basic item description, Rich Content allows you to display additional images and text for your products and brand, and it pays off!
- Up to 5% higher conversion rate
- Increased SEO visibility of your articles
- Faster product discovery
